2 hours agoAuthor: Kiran Jain
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This week's BARC TRP report is out. Rupali Ganguly and Gaurav Khanna starrer 'Anupamaa' is topping the TRP chart. The story line of Anuj and Anupama in the show has attracted the attention of the audience. At the same time, 'Taarak Mehta Ka Ooltah Chashmah' has also retained its place in the top 5.
Let's take a look at which show was on top this week and which one was lagging behind:
1. Anupama
Like last time, this time also the serial 'Anupama' has received 2.6 million viewership impressions. The audience is liking Anupama and Anuj's separation track. This show has been on the top position for the last several weeks.
2. Lost in someone's love
Shakti Arora and Bhavika Sharma starrer 'Gum Hai Kisi Ke Pyaar Mein' is at the second position. The show has received 2.4 million viewership impressions this week.
3. Jhanak / Yeh Rishta Kya Kehlata Hai
Hiba Nawab and Krushal Ahuja starrer 'Jhanak' is getting a lot of love from the audience. At the same time, in Samriddhi Shukla and Shehzada Dhami starrer 'Yeh Rishta Kya Kehlata Hai', the audience is liking the chemistry between the lead actors. Both these shows have received 2.3 million viewership impressions.
4. Teri Meri Doriyan
Himanshi Parashar and Vijayendra Kumeria starrer 'Teri Meri Doriyan' is at the fourth position. The show has received million viewership impressions.
5. Pandya Store / Taarak Mehta Ka Ooltah Chashmah
The story of Priyanshi Yadav starrer 'Pandya Store' is also much discussed. This show has been included in the top 5 for a long time. At the same time, 'Taarak Mehta Ka Ooltah Chashmah' again came in the top 5 from last week. The audience has once again started liking comedy shows. Both these shows have received 1.8 million viewership impressions.
How does BARC check TRP?
Broadcast Audience Research Council (BARC) estimates the TRP of entire TV channels by taking data from several thousand frequencies. This agency uses a special gadget to measure TRP. Barometers are installed at some places to measure TRP. These barometers use certain frequencies to find out which program or channel is being watched the most and how often.
Through this meter, TV information is sent to the monitoring agency every minute. This team analyzes the information received from the barometer and decides what is the TRP of which channel or program.
A list of the most popular channels is made according to Television Rating Point (TRP) and then the data of top 10 TRP TV serials, TV news channels is made public on weekly or monthly basis.
How important is TRP?
TRP is very important for advertisers because it helps advertisers to easily know on which channel their products or services will get maximum benefit by advertising. Every advertiser likes to advertise on the channel with highest TRP.
