Wednesday, December 11, 2024

Punjabi rapper Shubh becomes UN's global brand ambassador: Decision taken on the basis of popularity and fan following, said – this is a big opportunity for me – Amritsar News


Punjabi rapper Shubh has been chosen by the United Nations as the global brand ambassador of Climate Advisory. This announcement was made at the United Nations Climate Conference COP29 held in Baku Azerbaijan. This decision of the United Nations was taken keeping in mind the popularity, music and fan following of Shubh.

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The United Nations Framework Convention on Climate Change (UNFCCC) believes that Shubh's music is not only a means of entertainment, but he can also use his art and platform to raise awareness on social issues.

UNFCCC representative Jingwen Yang praised Shubh's contributions and his global reach, saying – his music and his initiatives are highly influential in raising awareness about climate change. Their art also helps preserve historical climate information for future generations.

Shubh said- This is a big opportunity for me

Shubh expressed his feelings on this occasion and accepted this role as a serious responsibility. He said that this role is a big opportunity for him. They will use it to spread awareness on climate change, share knowledge and create a sustainable future for all living beings on our earth.

Shubh joins the list of global stars

With this new role, Shubh has added himself to the list of big stars supporting global climate initiatives. These include names like Coldplay, BTS, Billie Eilish, Leonardo DiCaprio and David Beckham, who are already associated with various UN initiatives.

Why is Shubh's role special?

Shubh, who has become the global brand ambassador, is expected to increase awareness about climate change among the youth of India. His music and his number of followers give him an impressive platform. His contribution in taking serious issues like climate change to the younger generation is considered very important.

This time COP29 mainly discussed measures to reduce greenhouse gas emissions, promote the use of renewable energy and climate adaptation. Shubh's appointment is considered to be one of the biggest announcements of this conference.

Shubh had shown a hoodie with the picture of Indira Gandhi assassination in his show, which sparked controversy.

Shubh had shown a hoodie with the picture of Indira Gandhi assassination in his show, which sparked controversy.

controversies related to auspicious

Punjabi rapper Shubh's name has been in the news in recent years not only for his popularity but also for some controversies. Along with his success, his statements and social media posts have given rise to controversies. Let us take a look at the major controversies related to Shubh-

Allegation of supporting Khalistan

In 2023, Shubh was accused of promoting pro-Khalistan ideology. One of his social media posts showed a map of India without Jammu and Kashmir and Punjab, which many people considered anti-India. Due to this controversy, many of Shubh's shows in India were cancelled. Especially his Mumbai concert was canceled due to huge protests.

Political controversy and insult to the Indian flag

Some critics accused Shubh of insulting India's national symbols in his statements and posts. However, he always rejected it and said that his aim was to promote cultural identity and not to insult any country or community. After this, Indian automobile company Bajaj canceled its contract with Shubh.

social media controversy

Many of Shubh's posts on Instagram and Twitter became the subject of controversy. The We Stand Together post was considered anti-India. However, Shubh has repeatedly said that his post was taken out of context.

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